Your Leadership Brand: What it is, Why it Matters, How to Define it

Your leadership brand tells the story of your leadership. It tells the story of what makes you distinct and communicates your value to all those that you lead, work with, and also your leaders. Once you understand your leadership brand you’ll have focus that will allow your to be intentional and purposeful about bringing your leadership brand to life. Watch this video for five steps to develop your leadership brand.

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