Marketers usually follow a “test and control” methodology with their sales and marketing campaigns. For example, they take a subset of their customer database, and “test out” a new program, promotion, initiative, or invitation. They identify another subset of their database, and for them, they basically do nothing. The latter is the “control group”, and the former

Self-management is how you control and manage yourself, your emotions, and your abilities.  This includes one’s ability to manage impulses and focus on more important priorities and goals.   In short, a person who’s strong in self-management is not easily knocked off track by adversity, tense situations, or stressful times.   Your Brain We have two brains.  As social scientist,

Great leaders connect, inspire, encourage, and motivate others to become their very best so they deliver their absolute best work for the betterment of the team.  All great leaders have one thing in common – they’ve mastered the ability to understand their own thoughts, emotions, strengths, and capabilities.   They’re self-aware.   Researcher, organizational psychologist, and NY Times bestselling

Two in five Americans sometimes or always feel that their relationships are not meaningful (43 percent) and that they are isolated from others. – Cigna Health Self-mastery is to become the absolute best version of yourself.  Show me an engaging communicator or any great leader, and I’ll show you a person who has been intentional in

Your team’s busy going several different directions at once.  You’re busy going in several different directions at once.   Yet, the need for connection doesn’t stop.   One thing about every single one of us is that we are literally wired to connect.  In our careers with busy days turning into busy weeks, months, and entire seasons, there are

While in an onboarding new hire training at Disney University when I jumped into my first full-time leadership role at Disney Parks and Resorts at the start of my career, a senior leader came in as a guest speaker.   He told us, “Congratulations.  Up until now, you’ve been great ‘doers.  Now, you’re leaders.  So, your success

Though many leaders know they have one on one meetings regularly with each person on their team, this is a meeting which often gets pushed back, rescheduled, or even worse, cancelled.   Working with leaders over the years both as a team leader, myself, and as a consultant, I’ve seen why so many leaders skip the One

Well before the pandemic, Gallup’s most recent State of the American Workplace report revealed that 51% of employees in the United States were actively looking for a different job. Work Institute’s 2019 Retention Report conservatively estimates the average cost of turnover at $15,000 per employee. That is to say, every time someone puts in their two-week notice, it costs $15,000

Who gets worried?  Who has anxiety?  Who gets frustrated?  Who gets upset? Every single one of us. Thought for this week:  Most of the time when we’re worried, anxious, frustrated, or upset with someone or something, we’re making it about us.   Oftentimes it serves us well to stop, take a deep breath, and make it about them.   When we focus

“People won’t remember what you did.  People won’t remember what you said; but people will always remember how you made them feel.”  -- Maya Angelou No matter what our occupation, age group, demographic, or geographic location, we all have one thing in common – we all interact with people.  We interact with family, friends, coworkers, guests, clients,